Nextdoor, the free private social network for local neighborhoods, recently released a tool called “Offers” that allows local businesses to post special discounts and promotions. It’s a new way to gain new, local customers and drive your local target audience to your Nextdoor Local Page. […]
All Other Marketing Strategies Rely on These
You’re bombarded with marketers telling you that they have the secret key to unlocking thousands of leads that will grow your business with a click of a button. While their programs sometimes hold water, none of them replace the […]
Customer Service Skills Can Make or Break Your Business
Missing calls because you’re busy? Maybe you answer in a rush and are short with your customer. It might not mean anything to you. Whether you booked a service or not, there will still be plenty more […]
Tips To Make Your Email Marketing Campaigns Count
As your company grows, you want to expand your customer re-engagement efforts, but how? Email marketing enables you to connect with large quantities of past customers in a short time; it can be quite profitable if executed correctly. […]
Why Your Brand Is More Than Just A Logo As a business owner, you need to ask yourself, “Do I have a brand or just a logo?” The two are not the same thing. A logo is one element of your overall brand identity. Even though […]
Why Your Business NEEDS to be Active In Your Community Aside from its inherent humanitarian impact, offline community involvement will generate positive “news” on your business, aid in the SEO of your website and boost online awareness, if promoted properly. More specifically, it can increase website […]
Your company needs to pay attention to Google’s new Question & Answer feature, which enables consumers to ask and answer questions about your business on the Knowledge Panel on Google.
Here are six steps you need to take to get the […]
Are Immediate Leads Really the Only Way to Save Your Business?
A few weeks ago, I received a frantic phone call from a plumber in Pennsylvania who desperately needed leads. Immediately!
“My business is in jeopardy if I don’t get […]