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Automated Filter Delivery

Filters Delivered Straight To Your Customers

LeadsNearby & Second Nature have partnered to drop ship filters directly to your customers. It’s a convenient way to remind your customers that you’re the contractor who’s watching out for them.  Plus earn a portion of the sales in […]

By |2020-07-22T14:31:02+00:00March 20th, 2020|Comments Off on Automated Filter Delivery

Hockey and SEO

Conversion is the Goal

By Bob Misita

At risk of being cliché, I’m going to use a sports analogy to compare search engine rankings with conversions.

May 2, 2016, the Pittsburgh Penguins and the Washington Capitals face off in Round 2, Game 3 of the Stanley Cup Playoffs. Series is tied […]

By |2019-09-19T16:43:30+00:00May 4th, 2016|0 Comments

Public Profile Hijacking

Written By Brian West

In the modern arena of internet marketing, many potential avenues make up a marketing plan. Missing from many of them is true transparency into the actual value each provides.

Many local contractor companies sign up for paid advertising services through YellowPages, DEX Media or other well […]

By |2019-09-19T16:43:30+00:00March 7th, 2016|0 Comments

Desperation Vs Brand Building

Are Immediate Leads Really the Only Way to Save Your Business?

A few weeks ago, I received a frantic phone call from a plumber in Pennsylvania who desperately needed leads. Immediately!

Desperate for Leads“My business is in jeopardy if I don’t get […]

By |2019-09-19T16:43:30+00:00February 2nd, 2016|0 Comments

80-20

Attract Prospects Using What They Think They Need

Convert Them By Educating Them On What They Actually Need

Each person who looks for your service has a specific need for which they turn to the internet for help. They search Google, Bing or Yahoo for:

  • “Air Conditioning Replacement” when […]
By |2019-09-19T16:43:30+00:00December 28th, 2015|0 Comments

Google Partners with HomeAdvisor

Partnership Is Not as Frightening As You’d Think

But It’s a Preview Into the Future for Service Contractors

A new partnership between Google and HomeAdvisor sent the service contractor community into a frenzy when it was announced on Friday, Nov 13.

According to the press release, the […]

By |2019-09-19T16:43:30+00:00November 16th, 2015|1 Comment

5 Reasons You Need a 2016 Marketing Plan

5-reasonsDid you know that about 44% of small businesses – those with less than 50 employees – have written marketing plans? That means they’re likely missing out on valuable opportunities to capture new and returning customers and grow their […]

By |2019-09-19T16:43:30+00:00October 6th, 2015|0 Comments

Come See LeadsNearby at ComforTech 2015

Come see LeadsNearby at Comforttech where we bring together the latest trends and business solutions for mechanical contractors involved in HVACR, Hydronics and Plumbing. Join us as we educate and inspire business transformation while delivering insight on the latest industry trends that are impacting business owners and service professionals. The Expo environment provides an opportunity to learn more […]

By |2019-09-19T16:43:30+00:00August 21st, 2015|Comments Off on Come See LeadsNearby at ComforTech 2015

Cost vs Value

Are You Making Your Choices Based On Cost or Value?

How Choosing a Website Development Vendor is Like Choosing a Restaurant

 

When choosing a place to eat, what criteria do you base your decision? Price is likely not your only criteria. It shouldn’t be your main criteria for […]

By |2019-09-19T16:43:30+00:00October 13th, 2014|0 Comments

Per Click suggestions for Service Contractors

As a service contractor you are likely barraged by vendors telling you to do local PPC marketing with them. If you choose to use one of them, we’ve put together some suggestions you can discuss with them to make sure you’re getting the maximum benefit from each dollar […]

By |2019-09-19T16:43:30+00:00January 14th, 2013|0 Comments

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News From Your Local Search Experts

Top 5 Benefits of SEO for Service Contractors

January 19th, 2021|

SEO Benefits For Contractors Top 5 Benefits of SEO for Service Contractors SEO or Search Engine Optimization is a technique that helps businesses increase [...]

Automated Filter Delivery

March 20th, 2020|

Filters Delivered Straight To Your Customers LeadsNearby & Second Nature have partnered to drop ship filters directly to your customers. It’s a convenient way [...]

7 Actions Your Business Should Take During A Pandemic

March 20th, 2020|

COVID-19 has changed the way the world does business. Essential service companies such as yours have a unique challenge. Your customers will still need [...]

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