Advocacy
Turn Clients Into Advocates
Help Your Clients Recommend Your Services To Others
There are many stages your customers progress through when on the buyer’s journey. The brand advocacy stage is the final stage.
In the advocacy stage, the customer has chosen you, received service, remained engaged with your business and is now spreading the word to others about how great your business is. Your goal as a contractor should always be to guide your clients through every step of the buyer’s journey and create brand advocates from customers.
Gain New Business Through Customer Referrals
A successful web marketing plan will take a holistic approach to promote your business. It will generate interest, inform, engage, impress and re-engage your clients, creating a customer relationship that grows into brand advocacy. Does your marketing create advocates?
COMMUNITY ENGAGEMENT
Community involvement may not seem like a marketing tactic, but when your clients see that you care about your community it helps them care about you. Make sure your site includes a community page.
REPUTATION MANAGEMENT
REFERRAL PROGRAMS
Whether you mention your referral plan during your visit or through a loyalty email, referral rewards are a great way to both tank customers for their business and get them to advocate for you
Social media is a powerful tool for creating brand advocates. You can engage with your clients through success stories, calls to help friends in the community, informational posts and more. LeadsNearby social media clients have seen their Facebook referrals double from quarter to quarter. Are you doing enough to make your customers want to refer you to others?
