Google recently released an update to its PageSpeed Insights tool in November 2018. Known as Version 5, this latest update expanded the number of testing metrics and now uses the Lighthouse tool for testing, but there is an […]
Google is BETA testing a new project in certain cities that will make it easier for local small businesses to connect, engage and learn from one another. Google Small Business Community is a networking circle designed to help businesses like you facilitate successful growth. […]
You’re bombarded with marketers telling you that they have the secret key to unlocking thousands of leads that will grow your business with a click of a button. While their programs sometimes hold water, none of them replace the […]
Missing calls because you’re busy? Maybe you answer in a rush and are short with your customer. It might not mean anything to you. Whether you booked a service or not, there will still be plenty more […]
As your company grows, you want to expand your customer re-engagement efforts, but how? Email marketing enables you to connect with large quantities of past customers in a short time; it can be quite profitable if executed correctly. […]
Why Your Brand Is More Than Just A Logo As a business owner, you need to ask yourself, “Do I have a brand or just a logo?” The two are not the same thing. A logo is one element of your overall brand identity. Even though […]
You’ve probably heard about two seemingly significant changes Google has made recently and wonder how they impact you. LeadsNearby breaks each of them down for you. First, because Google is changing the […]
Why Your Business NEEDS to be Active In Your Community Aside from its inherent humanitarian impact, offline community involvement will generate positive “news” on your business, aid in the SEO of your website and boost online awareness, if promoted properly. More specifically, it can increase website […]
The Service Roundtable, a revolutionary contractor organization, and LeadsNearby, a full-service digital marketing agency for contractors, today announce that the conference app is now available for the International Roundtable in New Orleans, LA, April 4-6, 2018. As a preferred vendor partner, LeadsNearby built the app so conference attendees could […]
By downloading or using the app, these terms will automatically apply to you – you should make sure therefore that you read them carefully before using the app. You’re not allowed to copy, or modify the app, any part of the app, or our trademarks in […]
Your company needs to pay attention to Google’s new Question & Answer feature, which enables consumers to ask and answer questions about your business on the Knowledge Panel on Google.
Here are six steps you need to take to get the […]
It’s Time to Start Branding Your Company on Google My Business
Do a Google search for your business name. Do you see any company-branded Google Posts show up in your knowledge graph on the right side of the page?
Take Action & Avoid The Hassle of Lost Revenue Local service contractors need to take action today to ensure they can participate in the expansion of a Google pilot program and keep their AdWords running.
Google is launching its Home Services Ad
Prepare Now to Avoid Draining Your Campaign Funds Google is changing the way it handles Enhanced Cost Per Click (ECPC) and it could cost you your entire daily Pay Per Click (PPC) budget if you’re not careful.
ECPC enables Google to exceed your […]
October is turning out to be a busy month here at LeadsNearby. Join us for one of the three events:
LeadsNearby Co-Founder and CEO Bob Misita presents at Service Trade’s Digital Wrap Conference, October 16-October 18 […]
During an impromptu road trip last month to see family in Pennsylvania, I stopped at West Virginia’s New River Gorge Bridge, an engineering marvel that holds the title as the largest arch bridge in the United States.
Taking a break from the long drive, I […]
By Bob Misita
At risk of being cliché, I’m going to use a sports analogy to compare search engine rankings with conversions.
May 2, 2016, the Pittsburgh Penguins and the Washington Capitals face off in Round 2, Game 3 of the Stanley Cup Playoffs. Series is tied […]
When Google confirmed last month that it is removing paid ads from the right side of its search engine results page (SERP), industry analysts interpreted it as yet another step toward the ever-evolving goal of improving the user intent.
But it’s the […]
Written By Brian West
In the modern arena of internet marketing, many potential avenues make up a marketing plan. Missing from many of them is true transparency into the actual value each provides.
Many local contractor companies sign up for paid advertising services through YellowPages, DEX Media or other well […]
A few weeks ago, I received a frantic phone call from a plumber in Pennsylvania who desperately needed leads. Immediately!
“My business is in jeopardy if I don’t get […]
Your Score DOES NOT Affect Your Rankings Google recently released an update to its PageSpeed Insights tool in November 2018. Known as Version [...]
Read MoreGain Insight For Your Business Google is BETA testing a new project in certain cities that will make it easier for local small businesses [...]
Read MoreAll Other Marketing Strategies Rely on These You’re bombarded with marketers telling you that they have the secret key to unlocking thousands of [...]
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